Sunday 25 November 2012

Sunday Night Reads - Louis Vuitton / Marc Jacobs Book

Details: foreword by Yves Carcelle, President of Louis Vuitton and Helene David-Weill, President of Les Arts Decoratifs
Pages: 308 glorious pages of this Hardcover book
Published: 2012
Publisher: Rizzoli 
ISBN: 978-0-8478-3757-1
Buy on Amazon HERE (and if you're avoiding Amazon for avoiding taxes Buy HERE at Net-a-porter)

I had been waiting for this book to come out for years, at last a book about Marc Jacobs that is substantial! 
This gorgeous hard cover coffee table book documents the history of Louis Vuitton as garment packers together with the transformation of the Louis Vuitton brand by designer Marc Jacobs. 

The first section is a great history lesson, it's incredible to think of all these Parisian companies just packing things and Louis Vuitton, the finest of them designing and patenting the most incredible trunks to hold all manor item. One trunk even has a fold out bed and the craftsmanship is mind blowing from specialist coatings to the leather and canvas, to the engineering that was involved to house and transport a dress without it being crumpled.  

The second section of the book introduces Marc Jacobs and his daunting task of designing the first ever garments under the heritage heavyweight that is the Louis Vuitton name. The brilliant decisions of the designer/creative director to not bombard the catwalk with the Louis Vuitton label in his first collection, to the decade of exquisite, unfailing and exciting design. He has not only managed to maintain the historical luxury production of the brand but at the same time push it to become the most desired and fashion forward name in the world. 

The book itself is divided into text sections and beautiful full page images of each seasons campaign and collaboration. I love the original Louis Vuitton catalogue hidden in the pages and sheer amount of detail that I craved, but best of all it displays the genius that is Marc Jacobs. 150 years of incredible design all in one book. 

Enjoy your Sunday night reading, this one's not for bath xxx